Aftermovie for the GA Leserfest 2025

The situation

The General-Anzeiger invites its readers to the Leserfest, a summer afternoon of food and encounters. The film was to capture that atmosphere so that it still carries afterwards.

The challenge

The food was the heart of the afternoon, and food is treacherous on film. In reality it almost always looks better than on screen. Outdoors, in changing light, among people, without food styling, without staged arrangements and without a second take. If that does not look appetising, the film loses half its effect.

Our role

We filmed the afternoon and edited it into an aftermovie that brings together culinary impressions, summer atmosphere and lively encounters.